The annual North American Paperboard Packaging Competition is a premier competition for carton manufacturers involved in the concept, design, print, performance, and shelf appeal of paperboard packaging. Every year the best paperboard package designs from across North America are submitted and judged by a jury of packaging professionals, industry experts and professors. This year marked the 78th year of competition and Great Northern Oshkosh is pleased to announce it has received an Excellence Award.
Standing out on a crowded shelf has never been more important, or more difficult. As competition increases, so must your brand’s ability to grab the shopper’s attention. Being able to stop the shopper at the shelf and convert them into a sale is made even more challenging by the depth of our shoppers’ omni-channel experience. With messaging coming from all different directions, how do you get YOUR brand noticed by the shopper and make them pay attention to your message? Digital printing is expanding the ways retail packaging can communicate your message to shoppers. Here are four ways digital printing can help your brand.